This FPC will empower farmers by providing them with a collective platform to market their produce, ensuring fair prices and sustainable livelihoods.
About Collaboration
Blue Dart Express Ltd., in collaboration with the Swades Foundation, has undertaken a groundbreaking initiative to revive Safed Musli cultivation in Nashik. This joint venture has not only revitalised a critically endangered medicinal herb but has also significantly improved the livelihoods of local farmers.
Safed Musli, renowned for its medicinal properties, faced the threat of extinction due to overexploitation and habitat loss. Recognizing the potential of this valuable crop, Swades Foundation and Blue Dart launched a pilot program in FY’23-24, involving 82 households in Nashik. Farmers were provided with comprehensive training, high-quality planting material, and continuous support throughout the cultivation process.
The results were impressive. Farmers achieved a remarkable yield of Safed Musli, translating to an average income of Rs 28,575 per household. Encouraged by this success, a significant number of farmers are expanding their cultivation area, aiming for an income of Rs 1-1.2 lakhs in the upcoming year.
Beyond the financial benefits, Safed Musli cultivation has improved soil health and provided a sustainable livelihood for farmers, particularly those in the poorest of the poor category. The initiative’s success has spurred demand for Safed Musli cultivation across the region, leading to plans to expand the program to 54 Gram Panchayats and engage 800 more farmers in FY 2024-25.
To further strengthen the value chain, Swades Foundation is establishing a Farmer Producer Company (FPC) dedicated solely to Safed Musli. This FPC will empower farmers by providing them with a collective platform to market their produce, ensuring fair prices and sustainable livelihoods.
Blue Dart’s commitment to CSR and its partnership with Swades Foundation exemplifies the positive impact corporations can have on rural communities. By reviving Safed Musli cultivation, this initiative has not only preserved a valuable medicinal herb but has also empowered farmers, contributing to the overall development of the region.
Share Price Movement
Blue Dart Express Ltd. (BLUEDART) shares surged today, closing at Rs 8,182.90, marking a significant gain of Rs 331.95 or 4.23% over the previous closing price of Rs 7,850.95. The stock’s intraday trading range was between Rs 7,810.00 and Rs 8,289.90, with a volume-weighted average price (VWAP) of Rs 8,140.90. This strong performance comes amidst a 52-week high of Rs 8,980.00 and a 52-week low of Rs 5,490.00. The stock is currently trading within its upper price band of Rs 9,421.10 and lower price band of Rs 6,280.80.
About Company
Blue Dart Express Ltd., South Asia’s premier express air and integrated transportation & distribution company, offers secure and reliable delivery of consignments to over 56,000+ locations in India. Blue Dart is a provider of choice for its stakeholders due to its customer centric approach and aims to further strengthen this partnership. As part of OHL Group’s DHL eCommerce division, Blue Dart accesses the largest and most comprehensive express and logistics network worldwide, covering over 220 countries and territories, and offers an entire spectrum of distribution services including air express, freight forwarding, supply chain solutions, customs clearance etc.
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